Lynx Bullet

Experiential

The Challenge

Unilever needed an experiential series of events to launch LYNX bullet new deodorant. The Lounge Group hired me and my team as the sole creatives to deliver this project

The Solution

“Party in a pocket” was my idea of communicating to a young crowd the power of LYNX. We had to build a series of oversized props to fill the venues in Manchester, London and a photobooth for the campus around the UK

Client

Unilever/The lounge group

2009